loader image
mobile menu
Voting Technology Project Ca.2e16d0ba.fill 1600x810 c100 scaled

Advanced Certificate Program in

Business Analytics & Market Research

Data Analytics has become an essential component of every decision making process. For better decision-making collecting and analyzing the data plays very important role. In such a situation business analytics (BA) plays a critical role by analysing data to solve business problems and improve decision-making. It involves data collection, data analysis, data visualization and data-driven decision-making. It includes variety of tools, for data cleaning, editing and then analyzing with the help of quantitative techniques such as regression, clustering and classification, factor analysis, data and text mining It can help businesses to improve their operational efficiency and market reach for gaining a competitive advantage.

Industry Expert From:

01 221 1
01 222

Mode

Online

Duration

6 Months

Admissions Open

Talk to an Expert!

Let us help you guide towards your career path
60

Hours of Live Sessions

Dive into 100% Live Session and Campus Immersion by IIT Professors

01 18

Harvard Business School Case Study

Hone Your Business Acumen with Case Studies

01 19 e1728969878858

Tools Covered

Seize the Chance to Apply Your Knowledge Across Diverse Case Studies

Admission Open

Program Highlights

Group 128884
Business analytics and market research program highlights
01 22

Who is this program for?

01 5 1
who can become a business analyst

Program Details

Group 128884
Business Analyst Program Details

Companies seeking applicants for Business Analyst

Group 128884

Best-in-class content for the students from Hunarho!

The learning path to the program

Module 1

Research Methods

Module 2

Introduction to Business Analytics

Module 3

Data Analysis Techniques

Module 4

Applications of Business Analytics

Case Studies

HBS Case Studies and Practical Applications

Tools Coverd

These courses cover essential tools and techniques for enhancing productivity, efficiency, and proficiency in various professional domains.

Industry Recognized Certification

white arrow

Upon successfully completing the Business Analytics and Market Research Program, participants with a minimum attendance of 75% will receive a prestigious Certificate of Completion. For those with slightly lower attendance, a Certificate of Participation will be awarded. We encourage full participation in all live sessions to maximize the value of this engaging, interactive learning experience. Excel in your journey and showcase your dedication through these well-earned certificates.

Share your certificate and gain visibility

  • Demonstrate your skills & capabilities

  • Acquire a competitive advantage
  • Grab the attention of recruiters

  • Take a leap towards your first job
c38aa60c01461d12917c06a0d7d5c4e6 1

Meet The Program Director

hOME PAGE 4 02

Dr.J.K.Nayak

Dr. Jogendra Kumar Nayak is working as an Associate Professor in the Department of Management Studies, Indian Institute...

Meet The Program Faculty

Industry Expert

01 1

Mikul Patel

Mikul Patel is a seasoned product manager with over 7 years of experience spanning startups and leading tech enterprises. Currently working at Microsoft...

01 2 1

Nabeel Kangoo

Nabeel Kangoo is an accomplished professional with diverse experience in consulting and strategy. Currently he is based in Chicago...

Program Fee

Group 128884

Easy Financing Options

Discover seamless financing with Kuhoo: Low interest rates, flexible terms, quick approval, and secure transactions. Make your dreams a reality with our easy financing options today!

00 10 1
Kuhook Logo

Our Finance Partner

Start as low as

5000 /-

No Cost EMI options available

Other Payment Options

We provide the following options for one-time payment

UPI Logo
02 7
03 6

Phonepe /
Google Pay/ Paytm

Internet Banking

Credit/Debit Card

Total Admission Fees

₹ 90,000/-

₹ 1,50,000/-

(+ 18% GST)

Below EMI plans are available for the Program Fee: INR 90,000 /- (+ 18% GST)

01 111
01 7 1

Eligibility, Requirements & Learning Outcomes

  • Bachelor’s degree in Business, Economics, Statistics, Computer Science, or related fields.
  • Basic understanding of statistics and mathematics.
  • Prior experience in programming or data analysis is advantageous but not mandatory.
  • Professionals looking to upskill or change careers into business analytics are encouraged to apply
  • Marksheet – Individual or consolidated (all semesters)
  • Diploma/ Degree/ Doctorate
  • Passing Certificate – If Any
  • Any Government-issued photo ID like PAN Card/ Driving License/ Passport, etc
  • Access to a computer with sufficient processing power to run data analysis software (Excel, R, Python).
  • Willingness to dedicate time to hands-on exercises, projects, and group work.
  • Commitment to continuous learning and participation in discussions.
  • Familiarity with basic spreadsheet operations and statistical concepts.

 

This programme includes live online classes conducted. To attend a live online class you will need to have a PC/ Laptop/ Mac with:

  • Speakers and microphone: built-in or a USB plug-in or wireless Bluetooth
  • Webcam: built-in or USB plug-in
  • Processor: with Dual Core 2Ghz or higher (i3/ i5/ i7 or AMD equivalent)
  • RAM: 4 GB or higher
  • OS: Either MacOS 10.7 or higher OR Windows 8 or higher
  • An internet connection: Minimum bandwidth of 3.0 Mbps (up/ down)

 

We recommend that you attend classes from a PCs/ Laptops/ Mac

  • Develop a deep understanding of business analytics concepts and methodologies.

  • Gain proficiency in data analysis techniques, including descriptive and inferential statistics.

  • Learn to apply machine learning models to real-world business problems and derive actionable insights.

  • Acquire hands-on experience with data visualization tools such as Excel, R, and Python.

  • Understand the application of analytics in marketing, finance, operations, supply chain, and human resources.

  • Build the skills necessary to formulate strategic recommendations based on data-driven insights.

  • Engage in practical case studies and a capstone project to apply analytical techniques in solving complex business problems.

Learners Support

white arrow
Group 1285923

Email

Send an email to support@hunarho.com

Group 1285924

Contact

Call us at +91 7304002635

Fill up the following details

Frequently Asked Questions

This program is ideal for graduates, professionals, marketers, finance experts, and business owners seeking to enhance their skills in data analysis, market research, and strategic decision-making. Perfect for anyone looking to apply data-driven insights in their career or business.

Business Analytics involves analyzing data to make informed business decisions, identify trends, and optimize processes. Market Research focuses on gathering and analyzing data about consumers, competitors, and market conditions. Together, they help businesses understand market dynamics, forecast demand, and develop data-driven strategies for success.

Business Analytics and Market Research are crucial for data-driven decision-making. They help businesses understand market trends, consumer needs, and competition, enabling better forecasting, risk reduction, and strategic growth.

Prior experience in programming is advantageous but not mandatory. We provide introductory materials for those new to programming.

You will learn tools such as Excel, SPSS, R, and Power Bi for data analysis, visualization, and machine learning.

This course will equip you with in-demand skills in data analytics, helping you to transition into roles such as Business Analyst, Data Analyst, or Analytics Consultant.

FAQs

Yes, you will receive certificates from Google, HubSpot, and Semrush in addition to the industry-recognized Hunarho certificate.

Yes, you may apply; however, in order to be guaranteed a job, you must submit your final year’s grades.

Recruiters give our students a minimum salary of 3LPA to 8 LPA.

The placement process starts after you finish your course, which depends on your successful completion of the tests and interviews. The placement drive begins towards the end of the program and lasts for a few weeks, running alongside additional sessions, tests, and mock interviews.

Hunarho

Your Brochure is ready

Complete the form to learn more about the curriculum, faculty, certificate, and other details.

By submitting the form, you agree to our Terms and Conditions and our Privacy Policy.

Enter your details to start the application

Let us help you guide towards your career path

Assoc Prof. Jogendra Kumar Nayak

Dr. Jogendra Kumar Nayak is working as an Associate Professor in the Department of Management Studies,
Indian Institute of Technology, Roorkee, India since 2012. Beginning his academic career as Civil engineer he
obtained Ph.D. from the Indian Institute of Technology, Kharagpur, India. His area of interest is marketing
research, pricing strategies and B2B trading and has equally good interest in research in the same areas. He
is an established expert of Capital market and investment strategies. Being a stock market practitioner, his
investment strategies are largely based upon Fundamental analysis. He has already guided nine research
scholars and six more scholars are currently working under his guidance. He has completed nine short term
programs on data analysis for research and publication, completed four NPTEL courses which are continuing
as of now and has been invited as an expert for various programs conducted by other institutes on research
related themes. He has published papers in journals of Elsevier, Springer, Sage, Emerald, and Taylor and
Francis. Some of his works are in Journal of Business ethics, Journal of Retailing and Consumer Services,
Journal of Product & Brand Management, Journal of Business & Industrial Marketing, Journal of Consumer
Marketing, Journal of Cleaner Production, etc. He is also a reviewer of several international journals of
repute.

Mikul Patel

Mikul Patel is a seasoned product manager with over 7 years of experience spanning startups and leading tech enterprises. Currently working at Microsoft, he specializes in enterprise commerce by building modern commerce platforms that streamline contracting and notifications. His efforts have reduced contract creation time from 3 hours to 2 minutes and contributed to deals worth $40 billion annually. A former founder of Moodcafe, a mental health startup that served over 20,000 users and saved 9 lives, Mikul brings expertise in customer experience, SaaS product development, and platform management. His passion lies in creating impactful products, fostering innovation, and enhancing user experiences.

Nabeel Kangoo

Nabeel Kangoo is an accomplished professional with diverse experience in consulting and strategy. Currently he is based in Chicago, specializing in strategic initiatives across industries. With a strong foundation from his time at EXL, where he held leadership roles such as Senior Manager and Consultant, Nabeel has honed his expertise in managing complex business challenges. He holds an MBA from the University of Chicago Booth School of Business and a B.Tech. in Civil Engineering from IIT Roorkee. Nabeel’s global outlook is reflected in his experiences, including internships at OYO Vacation Homes in Europe and AIESEC Malaysia, where he led sustainable development projects. His passion lies in driving growth, fostering innovation, and creating a lasting impact through strategic problem-solving.

Request a call back

Let us help you guide towards your career path
* No recurring calls; just when it's convenient
* Guidance according to your preferences and abilities

Enter your details to start the application

Let us help you guide towards your career path

Registered Successfully!

Our team will reach out to you shortly!

Dr. Pradumn Pandey

Dr. Pradumn Pandey, an Assistant Professor at IIT Roorkee, specializes in network modeling, data analysis, and optimization. With a PhD in Complex Networks Modeling and Diffusion Dynamics from IIT Jodhpur and prior experience as a DST INSPIRE Faculty, Dr. Pandey’s research interests include intelligent optimization, network representation learning, system modeling, community detection, and diffusion dynamics. His expertise lies in applying analytical techniques to understand complex networks and processes. In this program, Dr. Pandey will guide participants in leveraging business analytics, data analysis, and system modeling for strategic decision-making and real-world problem-solving.

Prof. A.K. Sharma

Dr. Anil K. Sharma, a Professor at the Department of Management Studies, IIT Roorkee is M. Com and M. Phil, First Class First and Gold Medallist and Ph.D. in Financial Management from Panjab University Chandigarh. He is working at IIT Roorkee for the past more than 22 years and has more than 27 years of teaching experience in total. His area of interest is finance & accounting and he has equally good interest in research in the same area. He has published 170 research papers in International and National refereed journals and refereed conference. He has guided 23 PhD scholars and 13 scholars are currently working with him. One of his scholars has been awarded prestigious Commonwealth Scholarship and Associate Fellowship for Higher Education Academy, UK. He along with 03 of his Ph.D. scholars has been awarded best paper awards for their papers presented in different international conferences. He is the chief editor of one International Journal, regional editor of one international journal and editorial board member of five International and National Journals and reviewer to more than twenty International and National Journals of repute. He has been visiting faculty to School of Management, AIT Bangkok and to many IIMs like IIM Amritsar, Sirmaur and others. Before joining IIT Roorkee in 2001, he had served three reputed Universities of the country. He is registered consultant of Asian Development Bank, Manila, Honorary Research fellow Metharath University, Thailand and Honorary Rosalind Member of London Journals Press

Hooray! Your registration for this event is successful!

Hunarho

Your Brochure is ready

Complete the form to learn more about the curriculum, faculty, certificate, and other details.

By submitting the form, you agree to our Terms and Conditions and our Privacy Policy.

Free Certification Courses

Your Brochure is ready

Complete the form to learn more about the curriculum, faculty, certificate, and other details.

By submitting the form, you agree to our Terms and Conditions and our Privacy Policy.

Fill up the following details

Free Certification Courses

Your Brochure is ready

Complete the form to learn more about the curriculum, faculty, certificate, and other details.

By submitting the form, you agree to our Terms and Conditions and our Privacy Policy.

Hooray! Your registration for this event is successful!

To receive additional details about the event, join our WhatsApp group.

Hunarho

Your brochure is ready to download!

We are assigning a qualified domain expert to assist you with your queries.
Thank you!
Hunarho

Your application is summited successfully

Our Counsellor will get in touch with you Shortly!